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Executive Marketing Course

Executive Marketing Course
flexible workload of 4 to 360h
valid certificate in your country

What will I learn?

The Executive Marketing Course provides a straightforward, hands-on approach to establishing growth targets, defining key performance indicators, and creating dashboards suitable for executives, all while enhancing lead quality and optimising the sales funnel. You will learn to examine B2B SaaS markets, sharpen your positioning, develop solid roadmaps, conduct tests, and expand channels, enabling you to generate reliable revenue and present outcomes with assurance to management teams.

Elevify advantages

Develop skills

  • Data-driven KPIs: Convert revenue objectives into straightforward, executive-appropriate marketing measures.
  • Growth roadmaps: Develop 6–24 month testing plans, budgets, and resource allocation in just days.
  • SMB buyer insight: Outline personas, customer journeys, and decision routes for B2B SaaS.
  • Channel strategy: Choose and expand SEO, paid advertising, account-based marketing, and partnerships for quick results.
  • Positioning mastery: Create and evaluate precise SaaS value propositions that secure SMB clients.

Suggested summary

Before starting, you can change the chapters and the workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload
Workload: between 4 and 360 hours

What our students say

I was just promoted to Intelligence Advisor for the Prison System, and the course from Elevify was crucial for me to be chosen.
EmersonPolice Investigator
The course was essential to meet the expectations of my boss and the company I work for.
SilviaNurse
Very great course. Lots of valuable information.
WiltonCivil Firefighter

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