Types of Marketing Strategies Course
This course equips you with practical skills to develop and execute effective marketing strategies focused on sustainable growth for eco-conscious businesses, covering goal setting, audience targeting, channel selection, budgeting, and optimization techniques.

flexible workload of 4 to 360h
valid certificate in your country
What will I learn?
This concise course shows you how to evaluate competitors, define a strong value proposition, and build profitable funnels using clear goals, AARRR metrics, and GA4 tracking. Learn to segment eco-focused audiences, choose the right mix of SEO, content, email, paid, and influencer tactics, allocate a $10,000 budget, forecast ROI, run experiments, and follow a focused 3-month action plan for sustainable growth.
Elevify advantages
Develop skills
- Data-driven goals & KPIs: set sharp AARRR targets and track what matters.
- Channel mix mastery: build a lean, high-ROI plan across SEO, paid, email, social.
- Customer segmentation: create behaviour-based eco buyer profiles that convert fast.
- Budget & ROI modelling: allocate $10K smartly, forecast CAC and payback with ease.
- Test-and-learn marketing: run rapid A/B tests, optimise funnels, scale winners.
Suggested summary
Before starting, you can change the chapters and the workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workloadWhat our students say
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