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Commercial Planning Course

Commercial Planning Course
flexible workload of 4 to 360h
valid certificate in your country

What will I learn?

The Commercial Planning Course equips you with practical tools to grasp channels, segment consumers, and gauge the size of the salty snacks market using public data. You'll learn to craft effective positioning, pricing, SKU, and promotional strategies, distribute trade investments, create a promotional calendar, predict monthly sales, and establish KPIs to deliver a solid, trustworthy commercial plan that promotes lasting growth.

Elevify advantages

Develop skills

  • Market and competitor insight: swiftly assess markets and outline major snack competitors.
  • Pricing and positioning strategy: establish flexible prices and strong brand positions quickly.
  • Channel and promo planning: develop return-focused calendars for trade and online commerce.
  • Sales forecasting basics: produce monthly volume and value projections with various scenarios.
  • KPI tracking for snacks: create simple dashboards to oversee sales, promotions, and brand strength.

Suggested summary

Before starting, you can change the chapters and the workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload
Workload: between 4 and 360 hours

What our students say

Your lessons are perfect. I got the one-year package and finally have the chance to follow several topics I'm interested in without having to switch platforms... I appreciate everything you do, and I've already recommended you to others...
Giulio Carlo
Giulio CarloDigital Marketing Student
I like how the lessons get straight to the point and how I can switch chapters and skip content I don't need.
Mariana Ferres
Mariana FerresPhotography Student
I like the content and the way the videos are presented and transcribed, which speeds up the process!
Luciana Alvarenga
Luciana AlvarengaNail Design Student
The platform is fast and easy to use. The variety of content and the extra videos really help with learning.
Giulio Carlo
Giulio CarloPrompt Engineering Student

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