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Go-to-Market Marketing Course

Go-to-Market Marketing Course
flexible workload of 4 to 360h
valid certificate in your country

What will I learn?

The Go-to-market Marketing Course provides a practical, step-by-step approach to planning and executing impactful product launches. You will learn to research buyers, define ICPs and TAM, create targeted positioning, align teams on lead stages, and develop launch campaigns with defined roles, timelines, and SLAs. Conclude with dashboards, feedback mechanisms, and enablement resources that boost pipeline and deliver measurable revenue outcomes.

Elevify advantages

Develop skills

  • GTM team alignment: build fast pre-launch plans and clear sales-marketing SLAs.
  • B2B buyer research: map roles, workflows, KPIs, and competitive landscapes quickly.
  • Funnel design: define MQL/SQL, lead scoring, and tight CRM handoff workflows.
  • GTM messaging: craft sharp value props, proof points, and tested positioning.
  • Launch execution: design campaigns, enable sales, and track pipeline-driving metrics.

Suggested summary

Before starting, you can change the chapters and the workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload
Workload: between 4 and 360 hours

What our students say

I was just promoted to Intelligence Advisor for the Prison System, and the course from Elevify was crucial for me to be chosen.
EmersonPolice Investigator
The course was essential to meet the expectations of my boss and the company I work for.
SilviaNurse
Very great course. Lots of valuable information.
WiltonCivil Firefighter

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