flexible workload of 4 to 360h
valid certificate in your country
What will I learn?
The CRM and Marketing Course provides a straightforward, hands-on approach to organising data, monitoring results, and creating successful customer lifecycle campaigns. You will learn to create a neat CRM data structure, set key performance indicators, and assess revenue effects. Additionally, you will chart customer paths, establish intelligent grouping, link essential platforms, and adhere to a clear step-by-step plan to introduce, refine, and expand effective CRM initiatives.
Elevify advantages
Develop skills
- CRM segmentation: create dynamic, automated groups that refresh in real time.
- Lifecycle campaigns: quickly develop high-return onboarding, re-engagement, and premium customer sequences.
- Data-driven CRM: monitor customer lifetime value, loyalty, and campaign returns using clear, practical data.
- Channel integration: connect CRM with email, advertising, and website customisation.
- Testing and optimisation: conduct A/B trials and improve CRM campaigns assuredly.
Suggested summary
Before starting, you can change the chapters and the workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workloadWhat our students say
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