Banking Marketing Course
Gain expertise in banking marketing for credit cards and personal loans. Build customer trust, target young urban professionals aged 25-35, develop compelling compliant messages, select optimal digital and influencer channels, and refine campaigns using data-driven KPIs, testing, and analytics to boost customer acquisition and return on investment.

flexible workload of 4 to 360h
valid certificate in your country
What will I learn?
This course teaches you to market banking products like cards and loans using strong value propositions, trust-building strategies, and clear pricing to ease customer worries. You'll learn to reach young urban adults, create tailored campaigns for different channels, use social proof, and measure success with key performance indicators, testing, and reports for better efficiency, compliance, and conversions.
Elevify advantages
Develop skills
- Develop trust-building techniques proven for banking to quickly lower customer risk perceptions.
- Master positioning credit card offers for young urban professionals aged 25-35.
- Create clear, compliant value propositions and copy for cards and personal loans.
- Plan and optimise channel strategies across digital, in-app, and influencer marketing.
- Implement performance tracking with KPIs, creative testing, and funnel optimisation.
Suggested summary
Before starting, you can change the chapters and the workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workloadWhat our students say
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