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B2B Marketing Course
Sharpen your marketing skills with our B2B Marketing Course (Ghana Edition), specially made for professionals like you who want to do well in the fast-changing world of business-to-business marketing. We go deep into important topics like how to run campaigns, handle money matters (budgeting), and use resources well. You'll become a master at finding the right customers to target by studying industries and dividing the market properly. Learn how to use the latest tools and technology, like CRM systems and marketing automation. Plus, you'll learn to check if things are working by using data and key performance indicators (KPIs) so you know your plans are doing what they're supposed to do and making a real difference.
- Become a master of B2B campaign management: Plan well, budget wisely, and use resources effectively.
- Check and improve campaigns: Use data to see what's working and fine-tune your strategies.
- Use B2B marketing tools well: Put CRM, analytics, and automation systems to work.
- Find the right customers: Do industry research and create customer profiles (personas).
- Create strong marketing plans: Develop content, outreach, and digital strategies that work.

flexible workload of 4 to 360h
certificate recognized by the MEC
What will I learn?
Sharpen your marketing skills with our B2B Marketing Course (Ghana Edition), specially made for professionals like you who want to do well in the fast-changing world of business-to-business marketing. We go deep into important topics like how to run campaigns, handle money matters (budgeting), and use resources well. You'll become a master at finding the right customers to target by studying industries and dividing the market properly. Learn how to use the latest tools and technology, like CRM systems and marketing automation. Plus, you'll learn to check if things are working by using data and key performance indicators (KPIs) so you know your plans are doing what they're supposed to do and making a real difference.
Elevify advantages
Develop skills
- Become a master of B2B campaign management: Plan well, budget wisely, and use resources effectively.
- Check and improve campaigns: Use data to see what's working and fine-tune your strategies.
- Use B2B marketing tools well: Put CRM, analytics, and automation systems to work.
- Find the right customers: Do industry research and create customer profiles (personas).
- Create strong marketing plans: Develop content, outreach, and digital strategies that work.
Suggested summary
Before starting, you can change the chapters and the workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workloadWhat our students say
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