Web 2.0 Marketing Course
Dive into Web 2.0 marketing by building a practical 4-week interactive campaign framework. Gain expertise in short-form video strategies, fostering user-generated content, effective community management, boosting audience interaction, monitoring vital metrics, and converting social engagements into tangible marketing successes. Perfect for marketers aiming to drive real results online.

flexible workload of 4 to 360h
valid certificate in your country
What will I learn?
This course teaches you to plan and execute a targeted 4-week interactive marketing campaign using audience insights, compelling brand messages, and tailored platform strategies. You'll master creating interactive polls, quizzes, user-generated content contests, and short videos, handle community engagement, establish efficient workflows, monitor key performance indicators, test creative elements, and refine content for steady, trackable growth in digital presence.
Elevify advantages
Develop skills
- Design Web 2.0 campaigns: Build and launch 4-week interactive strategies for quick conversions.
- Produce social videos: Craft engaging TikTok, Reels, and YouTube Shorts content.
- Manage communities: Oversee moderation, responses, and UGC growth using standard procedures.
- Optimise with data: Monitor KPIs and conduct A/B tests to enhance performance.
- Develop brand messaging: Create standout hooks, calls-to-action, and value propositions for platforms.
Suggested summary
Before starting, you can change the chapters and the workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workloadWhat our students say
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