SEO Fundamentals Course
This course teaches foundational SEO skills for optimizing e-commerce category pages, focusing on keyword selection, on-page elements, content creation, technical audits, and performance tracking using free tools.

flexible workload of 4 to 360h
valid certificate in your country
What will I learn?
The SEO Basics Course provides you with a straightforward, hands-on approach to optimise an eco-friendly desks category page from beginning to end. You will learn to select and assign keywords to search intent, craft titles, meta descriptions, and headings that draw clicks, organise user-centred content that leads to sales, work with developers on technical SEO, and monitor performance using free tools like Google Search Console and GA4 to demonstrate tangible outcomes.
Elevify advantages
Develop skills
- On-page SEO implementation: Craft titles, metas, headings and content that rank well and drive conversions.
- Keyword planning: Choose and assign high-intent eco-friendly keywords to main pages quickly.
- Content for category pages: Create easy-to-scan, user-focused content that boosts sales.
- Technical SEO assessments: Identify mobile, speed, URL and indexing problems using free tools.
- SEO tracking: Monitor traffic, rankings and conversions with basic GSC and GA4 features.
Suggested summary
Before starting, you can change the chapters and the workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workloadWhat our students say
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