Search Marketing Specialist Course
Gain mastery in SEO and SEM tailored for Spanish-speaking markets in eco-friendly home products. This training covers keyword research, technical SEO, Google Ads strategies, and data-driven optimisation to drive more traffic, higher conversions, and increased customer lifetime value as a skilled Search Marketing Specialist in the digital space.

flexible workload of 4 to 360h
valid certificate in your country
What will I learn?
This Search Marketing Specialist Training equips you to boost sales of eco-friendly home products to Spanish-speaking customers using targeted SEO and SEM strategies. You'll define precise business objectives, conduct Spanish keyword research, organise multilingual websites, and implement technical tracking. Create effective Google Ads campaigns, refine landing pages, and apply data-informed testing and reporting to enhance conversions and get the best returns from your budget.
Elevify advantages
Develop skills
- Market and audience analysis: set clear goals and understand buyer intent for eco home products.
- Spanish keyword research: identify high-intent local search terms that drive quick conversions.
- SEO basics: optimise site structure, on-page content, and Core Web Vitals effectively.
- Google Ads setup: create efficient high-ROI campaigns with focused themes and intelligent bidding.
- Data-driven optimisation: monitor key metrics, run A/B tests, and expand successful SEO and SEM approaches.
Suggested summary
Before starting, you can change the chapters and the workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workloadWhat our students say
Your lessons are perfect. I got the one-year package and finally have the chance to follow several topics I'm interested in without having to switch platforms... I appreciate everything you do, and I've already recommended you to others...

Giulio CarloDigital Marketing Student
I like how the lessons get straight to the point and how I can switch chapters and skip content I don't need.

Mariana FerresPhotography Student
I like the content and the way the videos are presented and transcribed, which speeds up the process!

Luciana AlvarengaNail Design Student
The platform is fast and easy to use. The variety of content and the extra videos really help with learning.

Giulio CarloPrompt Engineering Student
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