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Digital Marketing Strategies Course

Digital Marketing Strategies Course
flexible workload of 4 to 360h
valid certificate in your country

What will I learn?

This course provides a full, hands-on approach to planning and running effective campaigns for eco-friendly home products. You'll learn to study markets and audiences, set clear positioning and SMART goals, select suitable channels, and create a 3-month action plan with proper budgets. Gain expertise in monitoring, testing, and improving campaigns to ensure they are trackable, expandable, and support actual business expansion.

Elevify advantages

Develop skills

  • Master market research: quickly identify eco niches, competitors, and demand.
  • Develop buyer personas and positioning: create precise profiles for eco-home buyers and compelling value propositions.
  • Design channel strategies: choose effective combinations of SEO, paid ads, email, and influencer marketing.
  • Optimize with data: use GA4 for tracking, conduct A/B tests, and enhance campaigns.
  • Build a 3-month growth plan: establish flexible budgets, CRO experiments, and customer retention tactics.

Suggested summary

Before starting, you can change the chapters and the workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload
Workload: between 4 and 360 hours

What our students say

Your lessons are perfect. I got the one-year package and finally have the chance to follow several topics I'm interested in without having to switch platforms... I appreciate everything you do, and I've already recommended you to others...
Giulio Carlo
Giulio CarloDigital Marketing Student
I like how the lessons get straight to the point and how I can switch chapters and skip content I don't need.
Mariana Ferres
Mariana FerresPhotography Student
I like the content and the way the videos are presented and transcribed, which speeds up the process!
Luciana Alvarenga
Luciana AlvarengaNail Design Student
The platform is fast and easy to use. The variety of content and the extra videos really help with learning.
Giulio Carlo
Giulio CarloPrompt Engineering Student

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