Digital Marketing Strategies Course
This course equips learners with practical skills to develop and execute digital marketing campaigns for eco-friendly home products, focusing on market analysis, strategy formulation, channel selection, and performance optimization to drive business growth.

flexible workload of 4 to 360h
valid certificate in your country
What will I learn?
This course provides a full, hands-on approach to planning and running effective campaigns for eco-friendly home products. You'll learn to study markets and audiences, set clear positioning and SMART goals, select suitable channels, and create a 3-month action plan with proper budgets. Gain expertise in monitoring, testing, and improving campaigns to ensure they are trackable, expandable, and support actual business expansion.
Elevify advantages
Develop skills
- Master market research: quickly identify eco niches, competitors, and demand.
- Develop buyer personas and positioning: create precise profiles for eco-home buyers and compelling value propositions.
- Design channel strategies: choose effective combinations of SEO, paid ads, email, and influencer marketing.
- Optimize with data: use GA4 for tracking, conduct A/B tests, and enhance campaigns.
- Build a 3-month growth plan: establish flexible budgets, CRO experiments, and customer retention tactics.
Suggested summary
Before starting, you can change the chapters and the workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workloadWhat our students say
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