Digital Asset Management Course
This course provides a comprehensive guide to implementing Digital Asset Management (DAM) systems tailored for marketing teams in Brazil and Latin America, covering organization, governance, and lifecycle management of digital assets to ensure efficiency, compliance, and brand consistency.

flexible workload of 4 to 360h
valid certificate in your country
What will I learn?
This Digital Asset Management Course teaches you how to organise and manage files so that teams can quickly find the right content and keep to the brand. Learn the basics of DAM, taxonomy, folders, collections, and metadata, along with governance, roles, permissions, and approval workflows. Get a straightforward implementation plan, inventory approaches, and controls for lifecycle, rights, and expirations suited to actual campaigns in Brazil and Latin America.
Elevify advantages
Develop skills
- Build DAM taxonomies: design folders, collections, and tags that marketers can find quickly.
- Optimise metadata: standardise fields, filenames, and search tags for campaigns.
- Govern assets: set roles, permissions, approvals, and audit trails that scale securely.
- Control asset lifecycle: automate usage rights, expirations, and compliant archiving.
- Lead DAM rollouts: plan inventory, migration, training, and adoption metrics from start to finish.
Suggested summary
Before starting, you can change the chapters and the workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workloadWhat our students say
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