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Martech Course

Martech Course
flexible workload of 4 to 360h
valid certificate in your country

What will I learn?

The Martech Course provides a practical, fast-paced way to plan and execute high-performing campaigns. You will learn to define brand positioning, map customer journeys, build personas, and assess your market size. Then, you will master selecting the right tech stack, managing data flows, automation, personalisation, and coordinating multiple channels, along with measurement, attribution, testing, security, and cost control to scale your results confidently.

Elevify advantages

Develop skills

  • Martech stack design: plan efficient, scalable tools for campaigns that deliver high returns on investment.
  • Data integration: connect platforms like Shopify, CRM, CDP, and advertising tools for smooth, real-time data flows.
  • Automated journeys: create multi-channel customer experiences with triggers, timing, and safety measures.
  • Measurement and attribution: monitor key performance indicators, return on ad spend, and test what really boosts results.
  • Security and governance: implement consent management, access controls, and best practices for managing vendor risks.

Suggested summary

Before starting, you can change the chapters and the workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload
Workload: between 4 and 360 hours

What our students say

I was just promoted to Intelligence Advisor for the Prison System, and the course from Elevify was crucial for me to be chosen.
EmersonPolice Investigator
The course was essential to meet the expectations of my boss and the company I work for.
SilviaNurse
Very great course. Lots of valuable information.
WiltonCivil Firefighter

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