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Performance Marketing Channels Course

Performance Marketing Channels Course
flexible workload of 4 to 360h
valid certificate in your country

What will I learn?

The Performance Marketing Channels Course provides a practical, step-by-step approach to planning your channel mix, structuring campaigns, and allocating budget for maximum returns. You'll learn to utilise search, social, email, display, and affiliates throughout the customer funnel, establish clear KPIs, create reliable tracking and dashboards, assess tests, handle risks, and optimise creatives, audiences, and bids confidently in a concise, targeted programme.

Elevify advantages

Develop skills

  • Build full-funnel channel plans: search, social, email, and display that convert.
  • Set up GA4, pixels, and clean UTMs for accurate, privacy-safe performance tracking.
  • Design lean campaign structures and audiences that cut CAC and boost ROAS fast.
  • Create rapid test plans for ads, bids, and landing pages to scale winners quickly.
  • Turn market and LTV insights into smart budgets, KPIs, and risk-ready forecasts.

Suggested summary

Before starting, you can change the chapters and the workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload
Workload: between 4 and 360 hours

What our students say

Your lessons are perfect. I got the one-year package and finally have the chance to follow several topics I'm interested in without having to switch platforms... I appreciate everything you do, and I've already recommended you to others...
Giulio Carlo
Giulio CarloDigital Marketing Student
I like how the lessons get straight to the point and how I can switch chapters and skip content I don't need.
Mariana Ferres
Mariana FerresPhotography Student
I like the content and the way the videos are presented and transcribed, which speeds up the process!
Luciana Alvarenga
Luciana AlvarengaNail Design Student
The platform is fast and easy to use. The variety of content and the extra videos really help with learning.
Giulio Carlo
Giulio CarloPrompt Engineering Student

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