Campaign Analytics Course
This course provides hands-on training in analyzing campaign performance, calculating KPIs, and developing optimization strategies based on 30-day data to improve revenue and ROAS.

flexible workload of 4 to 360h
valid certificate in your country
What will I learn?
The Campaign Analytics Course equips you with practical skills to analyse performance data, compute key KPIs, and transform 30-day outcomes into straightforward optimisation strategies. Discover how to evaluate channels, apply attribution models, set up tests, and shift budgets assuredly. Gain platform-tailored insights, deliver succinct reports, and develop an effective roadmap that boosts revenue and return on ad spend.
Elevify advantages
Develop skills
- Mastery of campaign KPIs: compute, assess, and present CTR, CPA, ROAS over 30 days.
- Attribution modelling: implement and describe last-click, time decay, and data-driven approaches.
- Insight generation: convert 30-day data into straightforward, impactful optimisation steps.
- Budget reallocation: create data-supported media adjustments to expand successes and reduce waste.
- Executive reporting: prepare concise, manager-friendly 30-day performance presentations and tables.
Suggested summary
Before starting, you can change the chapters and the workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workloadWhat our students say
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