Point-of-Sale Promotion & Activation Course
Master point-of-sale promotion for premium granola. Gain insights into shopper behaviour, devise POS strategies, create activation schedules, execute field operations, and track key performance indicators to increase sales, encourage product trials, and secure prominent placement in competitive retail settings.

4 to 360 hours flexible workload
valid certificate in your country
What will I learn?
This Point-of-Sale Promotion and Activation Course demonstrates how to transform premium granola browsers into purchasers through targeted in-store activities. Explore category trends, customer drivers, and primary segments, then translate these into SMART goals, POS tactics, activation timelines, and precise field directives. Conclude equipped to monitor KPIs, pinpoint challenges, and refine each 8-week cycle for superior outcomes.
Elevify advantages
Develop skills
- Diagnose POS issues: quickly identify packaging, shelving, and merchandising problems.
- Convert shopper insights into action: establish precise 8-week POS activation objectives.
- Develop effective POS strategies: select materials, positions, and non-price promotional methods.
- Instruct and oversee field teams: provide explicit store guidelines and verify with photographs.
- Monitor POS return on investment: utilise sales, rotation, and display metrics for rapid optimisation.
Suggested summary
Before starting, you can change the chapters and the workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.What our students say
FAQs
Who is Elevify? How does it work?
Do the courses have certificates?
Are the courses free?
What is the course duration?
What are the courses like?
How do the courses work?
What is the duration of the courses?
What is the cost or price of the courses?
What is an EAD or online course and how does it work?
PDF Course