Commercial Action Course
This course equips sales teams with strategies to define ideal customer profiles, develop effective campaigns, coordinate sales development representatives and account executives, establish quotas and key performance indicators, and leverage CRM data to achieve quarterly revenue goals through structured playbooks and repeatable, measurable outcomes.

4 to 360 hours flexible workload
valid certificate in your country
What will I learn?
The Commercial Action Course provides a straightforward, practical framework to structure your team, establish objectives, and integrate marketing efforts for consistent outcomes. Discover how to refine your ideal customer profile and value proposition, develop outbound and inbound strategies, analyse competitors, define achievable numerical targets, and monitor key performance indicators via user-friendly dashboards, empowering confident planning, execution, and refinement of every three-month campaign.
Elevify advantages
Develop skills
- Build efficient CRM workflows: scoring, cadences, and reporting in weeks, not months.
- Develop precise ICPs and personas that boost B2B sales win rates.
- Create outbound and inbound playbooks to rapidly fill the pipeline with quality leads.
- Establish realistic revenue, funnel, and activity targets for quarterly sales campaigns.
- Monitor KPIs using straightforward dashboards and A/B tests to address underperformance swiftly.
Suggested summary
Before starting, you can change the chapters and the workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.What our students say
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