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Business Development and Negotiation Course

Business Development and Negotiation Course
4 to 360 hours flexible workload
valid certificate in your country

What will I learn?

This course equips participants with practical strategies for market research, identifying ideal customers, and crafting persuasive value propositions to secure deals. Learners will master pricing structures, commercial proposals, upsell packages, targeted lead generation, and a structured negotiation framework to overcome objections, implement pilot agreements, and finalise contracts effectively with quantifiable results.

Elevify advantages

Develop skills

  • Market analysis: evaluate size, competition, and entry risks efficiently.
  • Ideal customer profile design: identify customers, KPIs, and challenges for targeted marketing.
  • Pricing strategy: establish SaaS pricing, demonstrate ROI, and create upsell packages.
  • Go-to-market strategy: develop outreach plans, channels, and lead generation tools.
  • Negotiation techniques: manage pilot deals, address objections, and secure agreements.

Suggested summary

Before starting, you can change the chapters and the workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.
Workload: between 4 and 360 hours

What our students say

Your lessons are perfect. I purchased the one-year package and finally have the chance to follow several topics I'm interested in without having to switch platforms... thank you for everything you do, I've already recommended you to others...
Giulio Carlo
Giulio CarloDigital Marketing Student
I like how the lessons get straight to the point and how I can switch chapters and skip content I don't need.
Mariana Ferres
Mariana FerresPhotography Student
I like the content and the way the videos are presented and transcribed, which speeds up the process!
Luciana Alvarenga
Luciana AlvarengaNail Design Student
The platform is fast and easy to use. The variety of content and the supplementary videos really help with learning.
Giulio Carlo
Giulio CarloPrompt Engineering Student

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