Developing Business Acumen Course
This course equips participants with essential business acumen for managing SaaS projects, covering revenue models, market analysis, key metrics, go-to-market strategies, and executive communication to drive data-informed growth.

4 to 360 hours flexible workload
valid certificate in your country
What will I learn?
The Developing Business Acumen Course provides you with practical skills to understand and drive a SaaS project management product. Learn revenue models, unit economics, and key metrics like MRR, churn, and CAC. Build sharp market research, segmentation, and positioning, then turn insights into clear go-to-market plans, dashboards, and executive briefs that support confident, data-driven decisions and measurable growth.
Elevify advantages
Develop skills
- Master SaaS revenue models: subscription, usage, seat-based, and freemium pricing.
- Analyse PM SaaS markets quickly: size TAM/SAM/SOM and benchmark key competitors.
- Track SaaS health: MRR, churn, CAC, LTV, and retention with simple diagnostics.
- Build sharp go-to-market plans with pricing, KPIs, dashboards, and 90-day roadmaps.
- Craft concise executive briefs that translate data into clear, actionable decisions.
Suggested summary
Before starting, you can change the chapters and the workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.What our students say
Your lessons are perfect. I purchased the one-year package and finally have the opportunity to follow various topics of interest without needing to change platforms... I'm grateful for everything you do, I've already recommended you to other people...

Giulio CarloDigital Marketing Student
I like how the lessons are straight to the point and how I can change chapters and skip content I don't need.

Mariana FerresPhotography Student
I like the content and the way videos are presented and transcribed, which speeds up the process!

Luciana AlvarengaNail Design Student
The platform is fast and simple to use. The diversity of content and complementary videos really help with learning.

André FelipePrompt Engineering Student
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