Marketing Product Manager Training
Acquire essential Marketing Product Manager skills: establish precise positioning, segment customers, develop value propositions, create pricing and go-to-market strategies, and leverage analytics and experiments to boost acquisition, activation, retention, and revenue growth in B2B SaaS environments.

4 to 360 hours flexible workload
valid certificate in your country
What will I learn?
This hands-on training enables you to grasp B2B SaaS markets swiftly, identify genuine customer challenges, and convert them into compelling value propositions and messaging. Master market and competitor research, pricing and packaging design, a concise 6-month go-to-market strategy, plus analytics, testing, and feedback systems to confidently launch, refine, and scale workflow solutions.
Elevify advantages
Develop skills
- Strategic positioning: craft compelling B2B SaaS messaging that secures deals swiftly.
- Customer insight: transform pain points into segments, JTBD, and key use cases.
- Go-to-market planning: develop a targeted 6-month plan for acquisition and retention.
- Pricing strategy: design, test, and convey clear mid-market SaaS pricing.
- Analytics and testing: implement metrics, conduct A/B tests, and report results promptly.
Suggested summary
Before starting, you can change the chapters and the workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.What our students say
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