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Marketing Plan Phases Course

Marketing Plan Phases Course
4 to 360 hours flexible workload
valid certificate in your country

What will I learn?

This Marketing Plan Phases Course provides a structured, step-by-step approach to researching markets, identifying precise segments and personas, developing compelling positioning and value propositions, and establishing achievable business and funnel goals. Discover how to select channels, design experiments, construct effective dashboards, and convert insights into targeted initiatives with practical templates, tools, and playbooks ready for immediate use.

Elevify advantages

Develop skills

  • Develop data-driven marketing objectives and KPI dashboards to drive SaaS growth.
  • Create precise positioning, value propositions, and messaging for small marketing agencies.
  • Design impactful customer personas and buyer journeys to steer campaigns.
  • Plan and prioritise growth channels using ICE/RICE frameworks and established agency playbooks.
  • Transform strategy into action through clear initiative roadmaps, experiments, and KPIs.

Suggested summary

Before starting, you can change the chapters and the workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.
Workload: between 4 and 360 hours

What our students say

Your lessons are perfect. I purchased the one-year package and finally have the chance to follow several topics I'm interested in without having to switch platforms... thank you for everything you do, I've already recommended you to others...
Giulio Carlo
Giulio CarloDigital Marketing Student
I like how the lessons get straight to the point and how I can switch chapters and skip content I don't need.
Mariana Ferres
Mariana FerresPhotography Student
I like the content and the way the videos are presented and transcribed, which speeds up the process!
Luciana Alvarenga
Luciana AlvarengaNail Design Student
The platform is fast and easy to use. The variety of content and the supplementary videos really help with learning.
Giulio Carlo
Giulio CarloPrompt Engineering Student

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