4 to 360 hours flexible workload
valid certificate in your country
What will I learn?
This B2B Marketing Course provides a quick, practical guide to securing manufacturing accounts. Discover how to define a precise ICP, map decision-makers, and link workflow automation to KPIs such as OEE, scrap rate, and lead time. Develop role-specific messaging, email and call sequences, engaging assets for each funnel stage, and ABM mini-programmes, then monitor performance using clear metrics, testing, and straightforward dashboards.
Elevify advantages
Develop skills
- Manufacturing ICP design: map roles, tech stacks, and KPIs in days, not weeks.
- B2B SaaS messaging: craft role-based value propositions that convert manufacturing buyers.
- Funnel asset creation: build emails, scripts, and ROI tools for every buying stage.
- ABM campaign design: plan 50-account outreach with targeted, multi-touch sequences.
- Campaign optimisation: track KPIs, test creatives, and rapidly enhance the pipeline.
Suggested summary
Before starting, you can change the chapters and the workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.What our students say
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