Social Media as a Business Driver Course
Transform social media into a revenue powerhouse. This course equips digital marketers with skills to choose effective channels, devise lead-generation content plans, execute £1,500 monthly paid campaigns, monitor return on investment, and synchronise efforts with sales to build a robust sales pipeline. It delivers practical strategies for B2B audience analysis, network-tailored playbooks, content calendars, testing frameworks, and KPI dashboards linking campaigns to tangible business outcomes.

4 to 360 hours flexible workload
valid certificate in your country
What will I learn?
This course demonstrates how to convert platforms such as LinkedIn, Instagram, and X into reliable sources of leads and income. Participants gain expertise in B2B audience analysis, bespoke strategies for each network, four-week content and lead generation schedules, paid advertising trials within a £1,500 budget, and performance dashboards that correlate every initiative with sales pipeline progression, team collaboration, and quantifiable returns, presented in an accessible, implementable manner.
Elevify advantages
Develop skills
- B2B social channel strategy: select optimal networks and adapt content swiftly.
- Lead generation content sprints: develop four-week schedules converting posts to demonstrations.
- Paid social testing: conduct £1,500 monthly trials to reduce cost per lead and increase conversions.
- Revenue-oriented KPIs: connect social metrics to sales pipeline, marketing qualified leads, and won deals.
- Sales-aligned social operations: qualify prospects, hone messaging, and enhance conversion rates.
Suggested summary
Before starting, you can change the chapters and the workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.What our students say
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