Social Marketing Course
This course equips you with practical skills to launch and optimize social media campaigns for eco-conscious skincare brands, focusing on audience research, content creation, and performance tracking across key platforms.

4 to 360 hours flexible workload
valid certificate in your country
What will I learn?
This Social Marketing Course shows you how to research eco-conscious skincare audiences, define clear buyer personas, and set platform-specific goals for Instagram, TikTok, and Facebook. You will build a 14-day content calendar, create high-performing posts and captions, establish a consistent brand voice, benchmark competitors, and track key metrics so you can optimise campaigns quickly and drive more qualified traffic and sales.
Elevify advantages
Develop skills
- Audience profiling: turn research into clear eco-skincare buyer personas fast.
- 14-day content sprints: plan, script, shoot, and schedule high-impact posts.
- Brand voice systems: craft compliant, on-brand messaging for clean beauty.
- TikTok & Instagram playbook: benchmark, ideate, and write scroll-stopping posts.
- Social ROI tracking: read KPIs, test quickly, and optimise campaigns in weeks.
Suggested summary
Before starting, you can change the chapters and the workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.What our students say
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