Reputation Strategy Course
Acquire expertise in crisis communications via an established reputation strategy. Master 72-hour response plans, stakeholder prioritisation, media and social media protocols, and trust recovery methods to safeguard your brand and navigate reputational threats with assurance.

4 to 360 hours flexible workload
valid certificate in your country
What will I learn?
This course provides a practical, systematic approach to identifying crises, handling the initial 72 hours across multiple platforms, and engaging media, regulators, and stakeholders effectively. Participants will learn to restore confidence using governance frameworks, audits, and open reporting, alongside monitoring systems, defined performance indicators, and structured messaging to ensure organisational credibility, readiness, and durability.
Elevify advantages
Develop skills
- Develop 72-hour crisis plans: coordinate web, social, press, and internal responses swiftly.
- Identify and prioritise stakeholders: tailor communications for media, regulators, and employees.
- Create message frameworks: define tone, key themes, and scripts for all audiences.
- Track online reputation: leverage dashboards, alerts, and sentiment analysis for decisions.
- Implement trust restoration initiatives: through audits, content strategies, and governance structures.
Suggested summary
Before starting, you can change the chapters and the workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.What our students say
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