Image Management Course
This course equips participants with essential skills for managing and protecting SaaS brand images during crises, focusing on positioning, messaging, multi-channel strategies, analytics, and risk assessment to ensure swift recovery and sustained reputation growth.

4 to 360 hours flexible workload
valid certificate in your country
What will I learn?
The Image Management Course provides practical skills to safeguard and bolster a SaaS brand in high-pressure situations. Learn to establish dependable positioning, create crisis-resilient message frameworks, and devise channel-specific responses across web, email, press, and social media. Employ proven templates, KPIs, simulations, and monitoring tools to handle incidents swiftly, restore trust, and foster long-term reputation development.
Elevify advantages
Develop skills
- SaaS brand positioning: construct trustworthy, people-focused tech reputations swiftly.
- Crisis messaging: formulate clear, accountable statements for high-pressure incidents.
- Multi-channel playbooks: implement coordinated responses across PR, email, and social media.
- Reputation analytics: monitor NPS, CSAT, sentiment, and churn to inform actions.
- Risk and stakeholder mapping: prioritise audiences and issues for rapid response.
Suggested summary
Before starting, you can change the chapters and the workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.What our students say
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