Facebook Analytics Course
Unlock the power of Facebook Analytics with our comprehensive course designed for communications professionals. Delve into key performance indicators, master conversion and engagement metrics, and explore reach and impressions. Learn to optimise Facebook advertising through targeting, budgeting and ad formats. Enhance your data analysis skills with Excel, data visualisation and statistical basics. Gain proficiency in calculating campaign metrics like CTR and ROAS. Develop actionable insights, and refine your reporting and presentation skills for impactful communication.

4 to 360 hours flexible workload
certificate recognised by MEC
What will I learn?
Unlock the power of Facebook Analytics with our comprehensive course designed for communications professionals. Delve into key performance indicators, master conversion and engagement metrics, and explore reach and impressions. Learn to optimise Facebook advertising through targeting, budgeting and ad formats. Enhance your data analysis skills with Excel, data visualisation and statistical basics. Gain proficiency in calculating campaign metrics like CTR and ROAS. Develop actionable insights, and refine your reporting and presentation skills for impactful communication.
Elevify advantages
Develop skills
- Master KPIs: Analyse conversion, engagement and reach metrics effectively.
- Optimise Ads: Utilise targeting, budgeting and ad formats for better results.
- Excel in Data: Leverage Excel and visualisation for insightful analysis.
- Calculate Metrics: Determine CTR, ROAS and conversion rates accurately.
- Craft Reports: Create clear, impactful reports with visual aids.
Suggested summary
Before starting, you can change the chapters and the workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.What our students say
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