Google Trends Course
This course teaches how to use Google Trends for market research, data extraction, analysis, and deriving actionable insights for product and marketing strategies.

4 to 360h flexible workload
certificate valid in your country
What will I learn?
This concise Google Trends Course shows you how to design solid research, pick effective search terms, and control for seasonality and events. You will extract and normalize data, automate exports, and interpret temporal and geographic patterns. Learn to turn search behaviour into clear market insights, actionable product and marketing recommendations, and ethical, reproducible reports that teams can trust.
Elevify advantages
Develop skills
- Design trend studies: define scope, filters, and queries tailored to tech markets.
- Extract and normalize Google Trends data, including regions, topics, and queries.
- Interpret temporal and geographic patterns to reveal demand, intent, and hot spots.
- Turn trend insights into product roadmaps, feature priorities, and launch timing.
- Build reproducible, ethical trend workflows with pytrends, KPIs, and clear reports.
Suggested summary
Before starting, you can change the chapters and the workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.What our students say
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