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Point-of-Sale Promotion & Activation Course

Point-of-Sale Promotion & Activation Course
4 to 360h flexible workload
certificate valid in your country

What will I learn?

Explore how to transform premium granola shoppers into loyal buyers through targeted in-store strategies. Delve into category trends, shopper behaviors, and vital segments. Translate these into SMART goals, robust POS tactics, detailed activation schedules, and explicit field directives. Conclude equipped to monitor KPIs, troubleshoot challenges, and refine activations for peak performance.

Elevify advantages

Develop skills

  • Diagnose POS issues by quickly identifying packaging, shelf, and merchandising problems.
  • Convert shopper insights into actionable 8-week POS activation goals.
  • Develop effective POS plans selecting optimal materials, locations, and non-price promotions.
  • Instruct and manage field teams with precise store guidelines and photo audits.
  • Monitor POS ROI using sales, rotation, and display KPIs for rapid optimization.

Suggested summary

Before starting, you can change the chapters and the workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.
Workload: between 4 and 360 hours

What our students say

I was just promoted to Intelligence Advisor for the Correctional System, and the course from Elevify was crucial for me to be the chosen one.
EmersonPolice Investigator
The course was essential to meet the expectations of my boss and the company I work for.
SilviaNurse
Great course. Lots of valuable information.
WiltonCivil Firefighter

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