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Web Analytics for Retail and E-commerce Course

Web Analytics for Retail and E-commerce Course
4 to 360h flexible workload
certificate valid in your country

What will I learn?

Gain mastery in web analytics tailored for retail and e-commerce, emphasizing international traffic patterns, conversion rates, and revenue metrics. Track multi-channel campaigns, integrate logistics data, evaluate shipping and customs effects, dissect checkout processes, and create intuitive dashboards with key performance indicators. Conclude with a hands-on optimization guide ready for immediate use to enhance performance across global markets.

Elevify advantages

Develop skills

  • Cross-border traffic analytics: Analyze sessions, users, and country-specific KPIs.
  • Conversion and revenue KPIs: Calculate rates, average order value, and net revenue per market.
  • Logistics-integrated analytics: Connect shipping, duties, and customs data to sales performance.
  • Checkout and payment analysis: Monitor funnels, failures, and abandonment rates by country.
  • Optimization playbook: Create tests, KPIs, and reports tailored for international trade teams.

Suggested summary

Before starting, you can change the chapters and the workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.
Workload: between 4 and 360 hours

What our students say

I was just promoted to Intelligence Advisor for the Correctional System, and the course from Elevify was crucial for me to be the chosen one.
EmersonPolice Investigator
The course was essential to meet the expectations of my boss and the company I work for.
SilviaNurse
Great course. Lots of valuable information.
WiltonCivil Firefighter

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