Game Theory for Business Course
Master game theory applications in business, focusing on modeling pricing, marketing, and product strategies for SaaS markets. Predict competitor responses, construct payoff matrices and decision trees, and transform market data into actionable, profit-driven decisions with risk assessment.

4 to 360h flexible workload
certificate valid in your country
What will I learn?
This course equips you with practical game theory tools to analyze SaaS competition, model pricing, marketing, and features, predict rival actions using payoff structures, build games in spreadsheets, conduct sensitivity analysis, and create strategic recommendations for business decisions.
Elevify advantages
Develop skills
- Build payoff matrices and decision trees for SaaS markets.
- Predict competitor actions and select optimal strategies.
- Analyze pricing impacts on CAC, LTV, churn, and margins.
- Benchmark pricing, features, and ROI using efficient data.
- Conduct sensitivity analysis and adapt strategies with KPIs.
Suggested summary
Before starting, you can change the chapters and the workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.What our students say
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