Identifying Business Opportunities Course
This course equips business intelligence professionals to transform raw market data into validated, profitable business ideas. Participants learn to spot emerging trends, evaluate niche potential, analyze competitors, develop lean digital products with tested pricing, and create actionable 90-day roadmaps complete with opportunity briefs for immediate use.

4 to 360h flexible workload
certificate valid in your country
What will I learn?
Discover how to convert market data into testable business ideas. Master selecting viable markets, spotting trends, pinpointing niches, and assessing competitors. Craft minimal viable digital products, test pricing strategies, and set up experiments with dashboards and reports. Conclude with a 90-day action plan and a concise one-page opportunity summary ready for implementation.
Elevify advantages
Develop skills
- Market trend analysis: identify BI-ready trends, segments, and competitors quickly.
- Practical BI research: extract insights from public data, forums, and app stores.
- Niche selection: define high-value BI niches with focused market statements.
- Lean product design: convert BI insights into MVP offers, pricing, and monetization.
- Opportunity validation: create one-page briefs, KPIs, and 90-day test roadmaps.
Suggested summary
Before starting, you can change the chapters and the workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.What our students say
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