Business Data Analytics Course
This course equips you with practical skills to transform e-commerce data into actionable marketing insights, covering data preparation, metric definition, dashboard creation, and effective presentation techniques.

4 to 360h flexible workload
certificate valid in your country
What will I learn?
The Business Data Analytics Course shows you how to turn raw e-commerce data into clear, trusted revenue insights for Marketing. Learn data ingestion, cleaning, and modelling, then define accurate metrics like AOV, segmentation, and volume. Build fast, intuitive dashboards, validate calculations, prevent common errors, and present concise recommendations that drive budget, channel, and product decisions with confidence.
Elevify advantages
Develop skills
- E-commerce data modelling: Design star schemas that power accurate BI metrics.
- Marketing dashboards: Build fast, clear views tailored to channel and ROI KPIs.
- Data cleaning for BI: Fix errors, outliers, and gaps for trustworthy analytics.
- Revenue and AOV metrics: Compute, validate, and explain core business KPIs.
- Insight storytelling: Turn dashboards into concise, actionable marketing moves.
Suggested summary
Before starting, you can change the chapters and the workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.What our students say
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