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Product Analytics Course

Product Analytics Course
4 to 360h flexible workload
certificate valid in your country

What will I learn?

This Product Analytics Course provides practical skills to define, measure, and improve key metrics like retention, active use, and engagement. Learn to clean and structure event data, build meaningful cohorts, run SQL and Python analyses, and apply statistical methods to evaluate Smart Reminders. Turn raw data into clear insights, confident decisions, and focused experiments that drive real product outcomes.

Elevify advantages

Develop skills

  • Product metric design: craft DAU, retention, and engagement KPIs that matter.
  • SQL for product analytics: pull cohorts, retention, and funnel metrics fast.
  • Causal analysis: use A/B tests and quasi-experiments to infer impact.
  • Segmentation mastery: uncover insights by country, platform, and behaviour.
  • Actionable reporting: turn metric shifts into clear product decisions.

Suggested summary

Before starting, you can change the chapters and the workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.
Workload: between 4 and 360 hours

What our students are saying

Your classes are perfect. I purchased the one-year package and finally have the opportunity to follow various topics of interest without needing to switch platforms... I thank you for everything you do, I've already recommended you to other people...
Giulio Carlo
Giulio CarloDigital Marketing Student
I like how the lessons are straight to the point and how I can change chapters and skip content I don't need.
Mariana Ferres
Mariana FerresPhotography Student
I like the content and the presentation style and video transcription, which speeds up the process!
Luciana Alvarenga
Luciana AlvarengaNail Design Student
The platform is fast, simple to use. The diversity of content and complementary videos really help with learning.
André Felipe
André FelipePrompt Engineering Student

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