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ICP Training

ICP Training
4 to 360h flexible workload
certificate valid in your country

What will I learn?

ICP Training offers a clear, practical framework to define, tier, and operationalize your Ideal Customer Profile, ensuring every campaign targets high-value accounts. Learn foundations including firmographics, buying triggers, personas, and buying centers, then apply them via workshops, roleplays, and templates. Conclude with governance, reporting, and CRM enforcement to adopt, measure, and refine your ICP effectively.

Elevify advantages

Develop skills

  • Build high-impact ICPs: define firmographics, triggers, and negative fit fast.
  • Map buying centers: pinpoint priority personas, pains, and decision power.
  • Tier ICP accounts: set clear rules for routing, SLAs, and GTM focus by tier.
  • Operationalize ICP in CRM: enforce fields, automation, and reporting cadence.
  • Craft persona-based outreach: tailored pitches, sequences, and objection scripts.

Suggested summary

Before starting, you can change the chapters and the workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.
Workload: between 4 and 360 hours

What our students are saying

Your classes are perfect. I purchased the one-year package and finally have the opportunity to follow various topics of interest without needing to switch platforms... I thank you for everything you do, I've already recommended you to other people...
Giulio Carlo
Giulio CarloDigital Marketing Student
I like how the lessons are straight to the point and how I can change chapters and skip content I don't need.
Mariana Ferres
Mariana FerresPhotography Student
I like the content and the presentation style and video transcription, which speeds up the process!
Luciana Alvarenga
Luciana AlvarengaNail Design Student
The platform is fast, simple to use. The diversity of content and complementary videos really help with learning.
André Felipe
André FelipePrompt Engineering Student

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