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CRM (Customer Relationship Management) Training

4/5
CRM (Customer Relationship Management) Training
4.0 in rating
4 to 360h flexible workload
certificate valid in your country

What will I learn?

This CRM Training teaches how to convert customer data into targeted retention strategies that boost repeat purchases and lifetime value. You will define CRM goals and KPIs, create smart segments, design welcome, post-purchase, win-back, and loyalty journeys using email, SMS, push, and on-site channels, comply with privacy regulations, and follow a 90-day roadmap for launching, testing, and optimizing campaigns.

Elevify advantages

Develop skills

  • Retention journey design: build high-converting welcome, post-purchase, win-back flows.
  • CRM segmentation mastery: create RFM, lifecycle, and engagement-based customer groups.
  • KPI-driven CRM planning: set and track retention, LTV, and campaign revenue goals fast.
  • Multi-channel CRM execution: optimize email, SMS, push, and on-site messages for ROI.
  • 90-day CRM rollout: launch core journeys, testing, and reporting with a clear roadmap.

Suggested summary

Before starting, you can change the chapters and the workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.
Workload: between 4 and 360 hours

What our students are saying

Your classes are perfect. I purchased the one-year package and finally have the opportunity to follow various topics of interest without needing to switch platforms... I thank you for everything you do, I've already recommended you to other people...
Giulio Carlo
Giulio CarloDigital Marketing Student
I like how the lessons are straight to the point and how I can change chapters and skip content I don't need.
Mariana Ferres
Mariana FerresPhotography Student
I like the content and the presentation style and video transcription, which speeds up the process!
Luciana Alvarenga
Luciana AlvarengaNail Design Student
The platform is fast, simple to use. The diversity of content and complementary videos really help with learning.
André Felipe
André FelipePrompt Engineering Student

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