Visual Merchandiser Training
This course equips you with essential visual merchandising skills to transform store traffic into increased sales. You will learn to design captivating window displays, understand product hierarchy, apply pricing psychology, optimize traffic flow, and use A/B testing to develop high-converting retail environments that enhance revenue and strengthen brand presence. Ideal for retail professionals aiming to maximize display impact.

4 to 360h flexible workload
certificate valid in your country
What will I learn?
Visual Merchandiser Training teaches you to design and implement effective fashion displays that drive sales quickly. Covering product hierarchy, window dressing, zoning principles, color and lighting techniques, fixture selection, mannequin posing, and outfit styling, the course also explores behavioral strategies, pricing psychology, traffic flow optimization, key performance indicators, and basic A/B testing for creating data-informed, results-oriented displays ready for immediate use.
Elevify advantages
Develop skills
- Develop fashion display strategies to create compelling stories that boost conversions.
- Master behavioral merchandising techniques using pricing and scarcity to increase average order value.
- Optimize traffic flow with effective layouts, sightlines, and zoning for higher sales.
- Create cross-selling visuals by styling outfits and grouping products to improve attachment rates.
- Track retail KPIs and conduct A/B tests to measure and refine display performance.
Suggested summary
Before starting, you can change the chapters and the workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.What our students say
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