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Marketing Plan Phases Course

Marketing Plan Phases Course
4 to 360h flexible workload
certificate valid in your country

What will I learn?

This course delivers a straightforward, phased approach to market research, segment and persona definition, positioning and value proposition development, and achievable target setting for business and sales funnels. Participants learn channel selection, experiment design, dashboard creation, and insight-to-initiative conversion with plug-and-play templates, tools, and playbooks for instant use.

Elevify advantages

Develop skills

  • Develop data-driven marketing goals and KPI dashboards to drive SaaS growth.
  • Create precise positioning, value propositions, and messaging for small marketing agencies.
  • Build effective customer personas and buyer journeys to direct campaigns.
  • Select and prioritize growth channels with ICE/RICE frameworks and agency playbooks.
  • Convert strategies into action using clear roadmaps, experiments, and KPIs.

Suggested summary

Before starting, you can change the chapters and the workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.
Workload: between 4 and 360 hours

What our students say

I was just promoted to Intelligence Advisor for the Correctional System, and the course from Elevify was crucial for me to be the chosen one.
EmersonPolice Investigator
The course was essential to meet the expectations of my boss and the company I work for.
SilviaNurse
Great course. Lots of valuable information.
WiltonCivil Firefighter

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