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Marketing Performance & Control Course

Marketing Performance & Control Course
4 to 360h flexible workload
certificate valid in your country

What will I learn?

Master key performance metrics, build datasets, and compute ROI, ROAS, CPA, and break-even points confidently. Benchmark channels, design dashboards, and craft executive reports for optimal budget decisions. Develop skills to communicate results, plan tests, and boost performance quarterly.

Elevify advantages

Develop skills

  • Build ROI dashboards from raw channel data for executive insights.
  • Calculate CPA, ROAS, and ROI to assess channel profitability.
  • Design budget reallocations using guardrails and testing.
  • Apply benchmarks and funnel data to compare channels and set targets.
  • Communicate performance via concise CEO reports with actions.

Suggested summary

Before starting, you can change the chapters and the workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.
Workload: between 4 and 360 hours

What our students say

I was just promoted to Intelligence Advisor for the Correctional System, and the course from Elevify was crucial for me to be the chosen one.
EmersonPolice Investigator
The course was essential to meet the expectations of my boss and the company I work for.
SilviaNurse
Great course. Lots of valuable information.
WiltonCivil Firefighter

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