Electoral Marketing Course
Master electoral marketing through data-driven voter insights, targeted messaging, and 8-week media plans. Gain skills to build ethical, high-impact campaigns that convert local demographics, field outreach, and digital strategies into tangible election outcomes in mid-sized U.S. cities.

4 to 360h flexible workload
certificate valid in your country
What will I learn?
This course teaches analysis of local demographics, voter data, crime, and economic indicators to craft clear, honest messages for teacher or principal candidates. Build voter segments, develop integrated 8-week media and field strategies, conduct ethical outreach, and utilize tools, templates, and dashboards for efficient, data-driven campaigns in mid-sized U.S. cities.
Elevify advantages
Develop skills
- Local voter research: transform census and turnout data into precise city profiles.
- Segment voters: create ethical, effective targeting for local campaigns.
- Craft winning messages: develop honest, persuasive scripts for all channels.
- Plan fast campaigns: design 8-week media and field plans with clear KPIs.
- Use pro tools: implement templates, CRMs, and dashboards for real-time optimization.
Suggested summary
Before starting, you can change the chapters and the workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.What our students say
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