4 to 360h flexible workload
certificate valid in your country
What will I learn?
The Customer Acquisition Cost Optimization Course provides a focused, practical system to reduce CAC while safeguarding growth. Learn to calculate and attribute CAC accurately, benchmark performance, and analyze channels and campaigns using clear metrics. Develop test-driven optimization plans for media, creative, and funnels, then prioritize initiatives, monitor results, and communicate confident budget decisions in just a few weeks.
Elevify advantages
Develop skills
- CAC analytics mastery: quickly calculate, compare, and optimize CAC by channel.
- Attribution in practice: apply lean models to track ROAS, LTV, and payback.
- Test-and-learn playbooks: design fast A/B tests to cut waste and scale winners.
- High-impact funnel tweaks: refine ads, landing pages, and offers to lift conversion.
- Actionable growth plans: build 30-day CAC optimization roadmaps with clear KPIs.
Suggested summary
Before starting, you can change the chapters and the workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.What our students say
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