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CRM and Marketing Course

CRM and Marketing Course
4 to 360h flexible workload
certificate valid in your country

What will I learn?

The CRM and Marketing Course provides a clear, practical framework to organize data, monitor performance, and develop effective lifecycle campaigns. Learn to create a clean CRM data model, establish KPIs, and assess revenue impact. You will chart customer journeys, implement smart segmentation, integrate key channels, and follow a step-by-step execution plan to launch, refine, and expand high-performing CRM programs.

Elevify advantages

Develop skills

  • CRM segmentation: build dynamic, automated segments that update in real time.
  • Lifecycle campaigns: design high-ROI onboarding, win-back, and VIP flows quickly.
  • Data-driven CRM: track LTV, retention, and campaign ROI with clean, usable data.
  • Channel integration: sync CRM with email, paid media, and site personalization.
  • Testing and optimization: run A/B tests and iterate CRM campaigns with confidence.

Suggested summary

Before starting, you can change the chapters and the workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.
Workload: between 4 and 360 hours

What our students say

I was just promoted to Intelligence Advisor for the Correctional System, and the course from Elevify was crucial for me to be the chosen one.
EmersonPolice Investigator
The course was essential to meet the expectations of my boss and the company I work for.
SilviaNurse
Great course. Lots of valuable information.
WiltonCivil Firefighter

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