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Social Media Marketing & Digital Strategy Course

Social Media Marketing & Digital Strategy Course
4 to 360h flexible workload
certificate valid in your country

What will I learn?

This course equips you with a hands-on, step-by-step framework for social media marketing and digital strategy. You'll learn to plan effective campaigns, segment audiences precisely, select optimal platforms for every funnel stage, craft compelling creatives that convert, integrate paid and organic methods, monitor KPIs via intuitive dashboards, and refine budgets through testing, attribution models, and omnichannel data for sustainable, profitable business growth.

Elevify advantages

Develop skills

  • Paid social optimization: conduct A/B tests, adjust bids, and scale ROI quickly.
  • Audience strategy: create high-intent segments and effective retargeting.
  • KPI-driven reporting: build dashboards, set OKRs, and track ROAS.
  • Creative campaign design: develop content, CTAs, and briefs that boost sales.
  • Cross-channel integration: link social, email, and in-store efforts for full-funnel results.

Suggested summary

Before starting, you can change the chapters and the workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.
Workload: between 4 and 360 hours

What our students say

I was just promoted to Intelligence Advisor for the Correctional System, and the course from Elevify was crucial for me to be the chosen one.
EmersonPolice Investigator
The course was essential to meet the expectations of my boss and the company I work for.
SilviaNurse
Great course. Lots of valuable information.
WiltonCivil Firefighter

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