Search Marketing Specialist Course
This course equips you to master SEO and SEM for Spanish-speaking markets in eco-friendly home products. You will learn keyword research, technical SEO, Google Ads strategies, and data-driven optimization to drive traffic, boost conversions, and increase customer lifetime value as a Search Marketing Specialist.

4 to 360h flexible workload
certificate valid in your country
What will I learn?
The Search Marketing Specialist Course teaches how to expand sales of eco-friendly home products to Spanish-speaking audiences using targeted SEO and SEM. You will define business goals, conduct Spanish keyword research, optimize multilingual websites, implement technical tracking, create effective Google Ads campaigns, refine landing pages, and apply data-driven testing and reporting to enhance conversions and optimize budgets.
Elevify advantages
Develop skills
- Market and audience analysis: define goals and buyer intent for eco home products.
- Spanish keyword research: identify high-intent, local search terms that convert quickly.
- SEO foundations: optimize site structure, on-page content, and Core Web Vitals efficiently.
- Google Ads setup: create lean, high-ROI campaigns with focused themes and smart bidding.
- Data-driven optimization: monitor KPIs, run A/B tests, and scale effective SEO and SEM strategies.
Suggested summary
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