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Search Marketing Specialist Course

Search Marketing Specialist Course
4 to 360h flexible workload
certificate valid in your country

What will I learn?

The Search Marketing Specialist Course teaches how to expand sales of eco-friendly home products to Spanish-speaking audiences using targeted SEO and SEM. You will define business goals, conduct Spanish keyword research, optimize multilingual websites, implement technical tracking, create effective Google Ads campaigns, refine landing pages, and apply data-driven testing and reporting to enhance conversions and optimize budgets.

Elevify advantages

Develop skills

  • Market and audience analysis: define goals and buyer intent for eco home products.
  • Spanish keyword research: identify high-intent, local search terms that convert quickly.
  • SEO foundations: optimize site structure, on-page content, and Core Web Vitals efficiently.
  • Google Ads setup: create lean, high-ROI campaigns with focused themes and smart bidding.
  • Data-driven optimization: monitor KPIs, run A/B tests, and scale effective SEO and SEM strategies.

Suggested summary

Before starting, you can change the chapters and the workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.
Workload: between 4 and 360 hours

What our students are saying

Your classes are perfect. I purchased the one-year package and finally have the opportunity to follow various topics of interest without needing to switch platforms... I thank you for everything you do, I've already recommended you to other people...
Giulio Carlo
Giulio CarloDigital Marketing Student
I like how the lessons are straight to the point and how I can change chapters and skip content I don't need.
Mariana Ferres
Mariana FerresPhotography Student
I like the content and the presentation style and video transcription, which speeds up the process!
Luciana Alvarenga
Luciana AlvarengaNail Design Student
The platform is fast, simple to use. The diversity of content and complementary videos really help with learning.
André Felipe
André FelipePrompt Engineering Student

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