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E-Marketing & Consumer Behavior Course

E-Marketing & Consumer Behavior Course
4 to 360h flexible workload
certificate valid in your country

What will I learn?

This E-Marketing and Consumer Behaviour Course equips you with practical, psychology-informed strategies to boost conversions among home office shoppers. Master building precise buyer personas, charting decision paths, and crafting compelling multi-channel campaigns. Optimize product pages, user experience, and checkout processes, integrate behavioural nudges into messaging and visuals, and leverage testing, analytics, and feedback for rapid performance improvements.

Elevify advantages

Develop skills

  • Behavioural copywriting: create emails and ads leveraging bias, urgency, and social proof.
  • Persona-driven funnels: design customer journeys and targeted conversion campaigns.
  • UX and checkout optimization: improve product pages to reduce friction and increase sales.
  • Testing and analytics: conduct A/B tests and analyse funnel data to scale successes.
  • Retargeting expertise: build cart recovery and remarketing strategies to recover revenue.

Suggested summary

Before starting, you can change the chapters and the workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.
Workload: between 4 and 360 hours

What our students say

I was just promoted to Intelligence Advisor for the Correctional System, and the course from Elevify was crucial for me to be the chosen one.
EmersonPolice Investigator
The course was essential to meet the expectations of my boss and the company I work for.
SilviaNurse
Great course. Lots of valuable information.
WiltonCivil Firefighter

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