Event Communication Training
This course provides a practical system to master event communication for festivals and cultural events. Participants learn to research venues and audiences, set goals and KPIs, build content calendars, select platforms, generate organic buzz through UGC and partnerships, and track results with actionable reports to impress stakeholders.

4 to 360h flexible workload
certificate valid in your country
What will I learn?
Gain a fast, practical approach to planning and promoting events with strong online presence. Master city and venue research, goal setting with KPIs, audience segmentation, tone mapping, 14-day content calendars, platform and format selection, organic buzz via UGC and partnerships, and results tracking using simple reporting templates.
Elevify advantages
Develop skills
- Build 14-day content calendars for pre-event and live event posting.
- Conduct audience research by mapping venues, personas, and local competitors quickly.
- Develop platform strategies selecting optimal channels, formats, and organic tactics.
- Create engagement strategies using hashtags, contests, UGC, and live coverage.
- Track KPIs by setting social goals, measuring results, and optimizing future events.
Suggested summary
Before starting, you can change the chapters and the workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.What our students say
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