Statistical Analysis Training
Dive into practical statistical analysis using time series, cohorts, A/B tests, and data storytelling. Convert customer and marketing datasets into reliable insights that support smart decisions and boost business outcomes with clear, impactful reporting.

from 4 to 360h flexible workload
valid certificate in your country
What will I learn?
This course equips you with practical skills to transform raw customer and marketing data into actionable insights. You will master techniques for data cleaning, distribution analysis, user segmentation, trend spotting, cohort studies, and campaign evaluations. Gain confidence in statistical tests, time series methods, and business reporting to clearly communicate findings, inform strategies, and demonstrate tangible results.
Elevify advantages
Develop skills
- Spot trends, seasonal patterns, and campaign effects swiftly using time series analysis.
- Create RFM-based customer segments to identify valuable buyers effectively.
- Conduct straightforward A/B tests and pre/post analyses with precise results.
- Quickly clean marketing data by handling missing values, outliers, and structural problems.
- Produce executive summaries that translate statistics into simple, actionable advice.
Suggested summary
Before starting, you can change the chapters and the workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.What our students say
Your lessons are perfect. I purchased the one-year package and finally have the opportunity to follow various topics of interest without needing to change platforms... I thank you for everything you do, I've already recommended you to other people...

Giulio CarloDigital Marketing Student
I like how the lessons are straight to the point and how I can change chapters and skip content I don't need.

Mariana FerresPhotography Student
I like the content and the way videos are presented and transcribed, which speeds up the process!

Luciana AlvarengaNail Design Student
The platform is fast, simple to use. The diversity of content and complementary videos really help with learning.

André FelipePrompt Engineering Student
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