Salesforce Marketing Cloud Course
4/5
This course equips you with practical skills to master Salesforce Marketing Cloud for B2B SaaS email marketing, from journey creation to performance optimization.

4.0 in the evaluation
from 4 to 360h flexible workload
valid certificate in your country
What will I learn?
This Salesforce Marketing Cloud Course teaches you to create effective email journeys from data setup to fine-tuning. You will learn about automation, message delivery, and linking with CRM systems, then develop focused audience groups, adaptable content, and choice-driven paths in Journey Builder. Additionally, you will gain expertise in B2B SaaS customer phases, essential email measures, split testing, and analysis to quickly start campaigns that track results and boost conversions.
Elevify advantages
Develop skills
- Journey design: Quickly create high-converting email flows in Salesforce Marketing Cloud.
- Smart segmentation: Build SQL and filter-based audiences for B2B SaaS in a few days.
- Personalisation: Deploy dynamic email content based on buyer stages that seems personal.
- Analytics & testing: Monitor key performance indicators and conduct A/B tests to improve SaaS sales paths.
- Automation & data: Connect CRM, handle undelivered emails, and ensure good delivery rates swiftly.
Suggested summary
Before starting, you can change the chapters and the workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.What our students say
Your lessons are perfect. I purchased the one-year package and finally have the opportunity to follow various topics of interest without needing to change platforms... I thank you for everything you do, I've already recommended you to other people...

Giulio CarloDigital Marketing Student
I like how the lessons are straight to the point and how I can change chapters and skip content I don't need.

Mariana FerresPhotography Student
I like the content and the way videos are presented and transcribed, which speeds up the process!

Luciana AlvarengaNail Design Student
The platform is fast, simple to use. The diversity of content and complementary videos really help with learning.

André FelipePrompt Engineering Student
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