Retail Store Management & Visual Merchandising Course
Boost retail sales with smart store layouts, powerful window displays, and data-driven visual merchandising. Learn to guide customer flow, build high-impact focal points, and track KPIs that turn every square foot into measurable profit. This course equips you with practical tools for planning layouts, traffic flow, zoning, display rules, team routines, checklists, and linking decisions to KPIs, testing, and reports proving visual impact on results.

from 4 to 360h flexible workload
valid certificate in your country
What will I learn?
The Retail Store Management and Visual Merchandising Course provides practical tools to plan layouts, guide traffic flow, and create high-impact windows and focal displays highlighting key products and promotions. Master zoning, display rules, implementation schedules, team routines, checklists, and connect decisions to KPIs, testing methods, and reports showing visual choices drive better results.
Elevify advantages
Develop skills
- Visual merchandising basics: design high-impact windows and focal displays fast.
- Store layout optimisation: zone fashion floors to boost traffic and cross-sell.
- Retail KPI tracking: read store metrics to link visual changes to sales.
- VM execution routines: build checklists, calendars and coaching for your team.
- In-store A/B testing: test displays and report what truly drives conversion.
Suggested summary
Before starting, you can change the chapters and the workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.What our students say
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