Lead Prospecting and Qualification Strategies for SDRs Course
This course equips SDRs with essential strategies for effective lead prospecting and qualification, covering ICP definition, lead scoring, research, outbound sequencing, and qualification techniques to drive successful handoffs to AEs.

from 4 to 360h flexible workload
valid certificate in your country
What will I learn?
Master practical prospecting and qualification skills with this focused course. Learn to define a precise ICP, research high-potential verticals, and build clean, targeted lead lists. Design smart scoring models, prioritise outreach using real trigger events, and launch effective multi-channel sequences. Apply proven qualification frameworks, ask the right questions, and hand off well-documented, conversion-ready opportunities with confidence.
Elevify advantages
Develop skills
- ICP building: define high-fit B2B accounts with clear firmographic criteria.
- Lead scoring: rank prospects using signals, triggers, and SDR-friendly rules.
- Prospect research: source, enrich, and verify decision-makers fast and accurately.
- Outbound sequencing: design 10-day, multi-channel cadences that book meetings.
- Qualification mastery: run sharp discovery, score leads, and hand off cleanly to AEs.
Suggested summary
Before starting, you can change the chapters and the workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.What our students say
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